Feb 08 2011
By
admin | Filled under:
SEO
If you are serious about earning money from your website, then you will know quite a lot about SEO tools and how they can help you build up your client base. There are free tools that are useful in rendering SEO services that you provide to your customers. Freebies include Link Analysis Tools so that you can check the quality of your links in order to determine if your links are actually to reputable websites, which is what you need. Linking is one of the most important techniques you have to get to grips with if you are to rise in the Search Engine Rankings Pages (SERPS).
- You can get a Rank Checker which tells you where your pages are on the SERPS and if you have one you can see how you measure up against the competition. Knowing the competition is one of the ways to help you increase your profile, as you can get ideas from your competitors and use those to give your site the extra boost it needs.
- You can go for Keyword Density Analyzers so that you can check the keywords of your site and others’ so that you can ascertain which ones are most popular and if you have a keyword research tool you can work out what people are looking for and work out how you can use this information to promote your site. If you know what people are looking so you can tailor your posts to that need, and keep on updating when the keywords that are trending change. Knowing the current trends is important to any successful website.
- There are some excellent tools and the best at what it does is the oldest, SEOmoz, which has been in operation since 1981, although it was not operating under its current name until 2004. Its programs and software will free up the time it takes you to make links, as, by using its Open Site Explorer, it can identify up to 10,000 links and prioritize them by domain strength, view etc. By using this SEO tool you will be able to see from the daily reports how your links are shaping up, and whether they are working for you or against you. If you have links to sites that have little traffic then this tool will allow you to identify this.
- You need to know what people are thinking and talking about and have different opinions, and one SEO tool that helps you to do this is Recorded Future software which is a “Temporal Analysis Engine” that can crawl through a whole host of online data sources, such as news agencies, government and trade organizations, NGO’s and blogs. With such a tool you can discover current thinking on topics that are trending so that you can capitalize on these by writing content that is pertinent and relevant to what others are thinking and feeling. You can predict sales and trends, which helps with brand-building and monitoring. You may feel more inclined to use this when you know that it is backed by both Google and the CIA.
- Another SEO tool that is worth investigating is Screaming Frog SEO Spider software. When you let the spider loose it will crawl the web and give you information on your site including your Meta tags, errors, redirects and other issues which you could rectify. It highlights the things that are amiss in your site and provides you with easy to understand information, in the form of Excel spreadsheets to enable you to work out what you should and shouldn’t do in future.
If you are serious about making money from your site, you really should try out some of the SEO tools which help you make the most out of your site.